What sets us apart?

Powered by data science and technology

Through our commitment to modern quantitative methods, experimentation and innovation, and machine learning, we are working to optimize and streamline the insurance experience.

Meeting customers right where they are

Whether it’s meeting customers in our easy-to-use app, at their point of vehicle purchase, or within products and services they know and trust, we’ve made it easy for partners to plug into existing platforms through customizable API integrations.

Building experiences customers know & love

We’ve made the task of purchasing and managing insurance a delightful experience, thanks to our thoughtful, simple, tech-forward designs and prompt, thorough customer service.

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Corporate Sustainability

Environmental, Social and Governance

Root exists to create more fair and more affordable insurance. We leverage modern technology and data science to create seamless experiences for our customers.

But we don’t stop there. Our mission to unbreak the insurance industry means identifying what’s broken, and committing to creating positive and impactful change across our industry, our communities, and the world.